ICONIC AMERICAN PHYSIQUE
By Caelin Kompass
For Overweight Men Who Have HAD IT With A Lousy Physique And Are Committed To Change...
Build The Body. Be The Man. Accept Nothing Less.
Don't Just Look Better – BE Better
Reconstruct Your Physique, Create Identity Level Transformation, Get Jacked And Become The Powerful Man You Envision — Without The Common Lone-Wolf Confusion, Chaos, and Pitfalls
Introducing
ICONIC AMERICAN PHYSIQUE
A Fitness Program That Goes Beyond Fitness...
A 100 Day Transformation Designed To Transform Not Only Your Physique But Also Your Mindset, Relationships, Business, and Life.
Shred fat, stack on lean muscle, Get a Perfectly Proportioned 'iconic' physique, Upgrade Your Mindset, Develop Your Character, Gain A Commanding presence, and Crush Life.
You've Been Sold A Lie...
You were NOT born to be:
Flabby
Tired All The Time
Embarrassed To Take Your Shirt Off
To Live With An Uninspiring Presence
I Can't Stand Seeing Men Walk Around Like This Any Longer...
The wasted potential
The insecurity
The lack of self-respect
The lack of social status and respect they're capable of
Not Being The Powerful Man They Were Born To Be
Society has convinced us to take it easy…
That it’s acceptable or even desirable to carry a little “extra weight”
That you’re a guy… it’s expected for you to have that extra little “fluff” that you can’t seem to tuck away.
That you should simple accept feeling vulnerable and embarrassed to take your shirt off...
That being SOFT is just part of the modern day man.
That you need to understand that you have this dangerous thing called… Toxic Masculinity.
And because of that, you need to sacrifice the man you could be so that you won’t offend others by being Confident, Jacked, a Leader, and an EXAMPLE to those around you.
Dude, Fuck that!
Tired of Watching Others Crush It With A Killer Physique While You're Struggling To Just "Get By?"
You're doing "pretty good" but your body is suffering.
You're making money but don't get the respect and recognition you truly desire.
You know changing your physique could have you dominating at an entirely different level yet can't seem to crack the code on how others are doing it...
You know you have what it takes to be world-class but you're stuck watching others with less experience and talent rise to the top through some unknown intangible... more confidence, charisma, and swag when they're operating from a peak physique.
And find yourself constantly wondering what your life could look like on the other side of an Iconic physique that men are jealous of and women drool over.
If any of this rings true to you, then hear me now...
You were not born to try to drown away your feelings with food, distraction, endless work, mindless monotony, semi-fulfilling relationships or the endless other ways that aren’t getting you the RESULTS you desire in life.
It’s Time To Take Charge, To Say NO MORE — To No Longer Tolerate Those Extra Lbs And The Lack Of Self-Respect They Come Served With.
Brother, It's time for you to commit!
– ENTER –
'PHYSIQUE CERTAINTY'
After seeing countless men struggle to build the body they’ve always dreamed of, I realized there is ONE big common denominator holding them all back...
– CERTAINTY –
As an author and authority on self-transformation and human potential, (think what makes people do what they do...) I've realized the biggest thing holding men back from getting an iconic physique that could change their entire life is a lack of certainty.
I call this... The Arnold Factor
Arnold Schwarzenegger, perhaps the most Iconic physique in history had ONE thing that separated him from everyone else.
He BELIEVED – brother, he had absolute CERTAINTY – that gaining a world-class physique would alter his entire life...
And it did.
In short, he had 'Physique Certainty'
Let me ask you – if you had absolute certainty about how your life would change with a killer physique – you knew that on the other side of a peak physique you'd get all the things you desire:
Self-Respect
Discipline
An unbreakable mindset
More business and $$$$ because people simply can't ignore the level of commitment and mastery it takes to get and maintain an iconic physique
Unstoppable Success
Admiration
A new level of integrity with yourself
The social status most men only ever dream of
The unwavering confidence that only comes through the hard work and dedication of building a chiseled body
Attracting people instead of chasing by your sheer physical prowess
What obstacle would stop you from getting that?
Nothing.
Truthfully, if you had this level of conviction, there is NO obstacle that could deter you from your goal.
Not the workouts. Not the lack of knowledge. Not the nutrition. Not the weak excuses. Not the bullshit of "what if". Not the fear of what your friends will say. Not the fear of putting yourself on the line.
EVERY MAN
I've ever seen gain this level of CERTAINTY has achieved an iconic level physique... And also gained all the benefits that come along with it also.
That, my friend, is the secret sauce...
The biggest obstacle you're facing isn't all of the things you think it is...
It's the lack of CERTAINTY in your mind about how your life will transform that makes you question if it's worth it... if you're worth it...
And brother, let me tell you – it is and you are...
The obstacle between you and results is personal growth.
It’s not the workouts... it’s doing hard shit, keeping your word, exercising commitment, developing discipline.
In this program, I give you 'The What' and more importantly, I'll help you integrate 'The How'
That's Physique Certainty
Don't believe me?
Here's an except from Arnold Schwarzenegger's: The New Encyclopedia of Modern Bodybuilding
"You'll find, as I did, that building muscle builds you up in every part of your life. What you learn here will affect everything else that you do in your life. As you witness the fruits of your labor, your self-worth and self-confidence improve, and these traits will color your work and interpersonal relationships...
I credit bodybuilding with giving me not just physical attributes but also with laying the foundation for everything else I've accomplished – in business, acting, even family. I know I can succeed in anything I choose, and I know this because I understand what it takes to sacrifice, struggle, persist, and eventually overcome an obstacle...
It all comes back to discipline. If you make a commitment to better your physical health, you'll find the same self-discipline, focus, and drive for success carries through into the rest of your life's activities."
Brother,
You either sacrifice for what you want or what you want becomes the sacrifice...
Real Talk
You don't need state-of-the-art, "cutting-edge science," or proprietary muscle building techniques (although we're good at that too).
You don't need some fad diet, or whatever the latest "pop this pill" BS is being pushed...
News flash – Bench press, squats, and dumbbells are still the same as they were in the 70's...
And the reason most men don't have the body they desire hasn't changed either...
THREE things must occur to get the change you're after:
1.
You must believe this can change.
1.
You must believe this can change.
2.
You must believe that YOU can change it.
3.
You must believe that it MUST change NOW.
That's it. That's the entire formula. That's Physique Certainty...
It's this process of linking what you want – an Iconic Physique – to what you will no longer tolerate living without – respect, integrity, discipline, admiration, and all the other deeper needs you're truly after...
And that's where having a coach and community that's aligned to that mission is critical.
Lose sight of the vision and the entire mission crumbles...
Physique Certainty must be Activated and Re-Activated over and over and over again until it's not just something you do, but ingrained in your very identity...
That's the key not only to change but lasting change...
Look, you won't hear this anywhere else...
How do I know?
Because in my pursuit of understanding human potential, this is one big realization I've had,
And I've never heard anyone else talk about it...
It's part of my elite, insider strategy, of how to get real, lasting change...
And it's why this program is designed to help build you into the type of Man who cast an Absolute Vision in life then conquers whatever he sets his mind to...
I don't want you to simply look better (although that's a sexy side effect).
This program is designed so that you actually BE BETTER...
THE PROGRAM
Iconic American Physique is my revolutionary program specifically designed to address the main obstacles holding men back from getting the rockstar physique they’ve always dreamed of.
This 100 day program is your ticket to gaining an 'iconic' physique, developing self-mastery, building an unbreakable mindset, and creating the commanding character you know you’re capable of.
In this program we're going to focus on getting you to:
Get Shredded AF with a killer aesthetic
Develop an unstoppable mindset
Have more and better sex
Increased energy and drive
Slay it in life
Attract success
Become a source of inspiration for those around you
Be confident in body and being
Earn the respect & recognition you desire
Get the status and commanding presence only achievable through building an iconic physique
Identity level transformation
Absolute certainty & belief in yourself
Character integrity
Be Better
BE the Man
Physique
Unlocking the physique you've been hiding is the first step to making a declaration to the world that you're ready to play at the next level. Leveling up starts here.
Physique
Unlocking the physique you've been hiding is the first step to making a declaration to the world that you're ready to play at the next level. Leveling up starts here.
Mindset
Developing an Iconic Physique starts first and foremost with mindset. This holds more men back than simply lifting weights and getting results.
Mindset
Developing an Iconic Physique starts first and foremost with mindset. This holds more men back than simply lifting weights and getting results.
Character
Developing your character so you have unmatched integrity, keep your commitments, and have non-negotiable standards is key to building the physique from the inside out.
Character
Developing your character so you have unmatched integrity, keep your commitments, and have non-negotiable standards is key to building the physique from the inside out.
Command
Command is all about mastery. Developing mastery is what separates the dabblers from the pros, and is the sure fire way to conquer whatever your put your mind to.
Command
Command is all about mastery. Developing mastery is what separates the dabblers from the pros, and is the sure fire way to conquer whatever your put your mind to.
Ready to no longer tolerate the extra "fluff" and level up?
Smash the link below and start the change.
WHO THIS IS FOR
Those Who Are Ready To Level Up
Changing your physique is simply the first step in creating identity level change. Raise your standards and no longer tolerate mediocrity.
Those Who Are Ready To Dominate In Life
Energy and vitality are the critical ingredients to begin dominating in every area. Force your will upon your world to create a new reality.
The Committed Who Are Ready To Build The Body & Be The Man
Building your body is first and foremost a declaration to the universe that you're here to be taken seriously. Be The Man by Mastering yourself in the most fundamental way.
"If you are serious about changing your life, you'll find a way. If not, you'll find an excuse."
– Jen Sincero
"I never knew a man who was good at making excuses who was good at anything else."
– Benjamin Franklin
From The Desk of Caelin Kompass
Boise, Idaho – 2024
I Struggled For Years...
Which is why I know that getting an Iconic American Physique is about MORE than just fitness.
I know how you feel because I've been there before.
Years ago I was drowning away my lack of self-worth with poor decisions, chasing instant gratification, trying to gain self respect in all the wrong places, mindlessly distracting myself with small games, and ultimately living a life of mediocrity.
What I learned is that fitness is only as good as the self-development it's coupled with. You have to build your physique both inside and out.
Here's what I found – I had to make the DECISION I was worth it and that I was going to live life at another level.
I also realized that I didn't really want the gym memberships, endless hours in the gym, my entire life revolving around the gym, or to live and breathe "fitness."
What I really wanted were the BYPRODUCTS of what I get through fitness.
And when I realized this, everything changed.
What I really wanted was:
Self-Respect
Feeling worthy knowing I put the work in and earned it
Confident in both Body & Being
Stamina so that I could climb mountains or simply perform like a champ in the bedroom how I wanted
Highly competent
Status & Commanding Presence
Pride in the man I'm developing
Vitality - showing up each day powerfully
A killer aesthetic that is inspiring to other men and that makes women drool
Respect from peers
Getting An 'Iconic' American Physique
is simply the gateway to becoming the man you know you could be
Here’s the deal… Hollywood may be portraying men as these bumbling, over-weight idiots who can’t get their life together…
But that doesn’t have to be you.
And I DAMN SURE REFUSE for it to be me.
I believe I have a duty, responsibility and obligation to Be the Man in my life and for those around me.
Let’s face it…
What you’re most after is personal transformation because deep down you know your life isn’t working for you the way you know it could be.
How do I know this?
Because Brother… I’ve been there.
I’ve been stuck. Overwhelmed. Uncertain.
Feeling like I can’t wade through the sea of complexity in trying to figure out what it even means to become the man I’m most proud of.
I struggled with this for YEARS.
I spent thousands of hours.
Thousands of dollars.
Untold sleepless nights trying to fight through my feelings of inadequacy… my feelings of unworthiness… my feelings of shame of NOT being the man I knew I could be.
Self-Respect Comes Through Respecting Self
This may surprise you… But my life doesn’t revolve around fitness.
Yes, I help men with fitness through this very program…
But, that’s a remarkably small part of the larger picture, which is really helping men become the powerful version of themselves they envision and 10Xing their lives.
What I've learned is that fitness is merely the jumping off point to everything else.
A catalyst.
The lynchpin.
The start of something new where it’s easy to see tangible results, to get directly rewarded for the work you put in, to cut through all the noise and do some good ole fashion work…
And let’s face it… If you can’t keep integrity with yourself to do what you say you’re going to do with something as simple as performing a workout, then why would you keep integrity with yourself when you say you’re going to start showing up powerfully for your wife or partner?
For your business?
For anything in your life?
Why would you believe you when you say you’re going to do anything if you constantly lie to yourself?
This is what most men face unfortunately…
They string together a litany of things they’re “going to do” yet never ACTUALLY fucking do them…
Then they wonder why they’re stuck with doubt, fear and uncertainty…
They wonder why the people in their lives don’t take them seriously…
They wonder why people doubt them when they say they’re going to do something…
They wonder why they don’t COMMAND the RESPECT they desire…
I’ve been there…
Hell I’d be lying if I didn’t acknowledge that I still find myself there at times.
Anyone who promises that you can snap your fingers, ‘rewire’ your brain, and poof… everything miraculously and effortlessly "works" is likely a charlatan.
There is a reason you must BUILD your value as a man…
That’s because it takes work…
It takes effort…
It takes sacrifice…
And that gives it…
You guessed it… Worth. Value. Sanctity.
There is sanctity in something that you must earn.
You can be born rich.
You can be born with nothing and have lifted yourself out of that situation.
You can be ultra “successful” in all sorts of areas.
But there is one area where you’re a WALKING BILLBOARD
And that’s your body…
Either it says — I earned it motherfucker!
Or it says — I’m not willing to pay the price…
You can’t fake it.
You can’t buy it.
You can’t discount the confidence you feel when it’s on point.
Sure, it comes easier to some than others.
Regardless of where you’re at on this continuum…
You have a DECISION to make.
It all comes down to that…
A single decision…
Will you step into the Man you know you could be?
Or keep sacrificing that man for a little comfort...
I’m not perfect and you damn sure won’t be at the end of this program either…
But, you’ll be a hell of a lot better than you were before it.
If you’ve made it this far… let’s dig in
You have a choice, my friend…
You can continue looking for results in all the places you haven’t found them…
Or try something new…
At my lowest point, I was the man I was most supremely disappointed in…
I felt like I had so much potential, so much to offer, yet couldn’t seem to get it the fuck together…
I had lost faith… in me. I had stopped believing in me. I had started looking for completion in all the areas outside of me… I was chasing external fulfillment, meaning and distraction… I was in full on VICTIM MODE...
Now, it makes me disgusted just thinking about it.
I look around and see so many men with so much potential who are stuck right where I was… To say it’s disappointing would be an understatement.
If you doubt you… I understand… I doubted me…
And the most powerful transformation in my life was regaining that belief in myself…
Destroying that doubt…
Now — I believe in me.
Now — I bet on me
Now — I’m the man I’m most proud of…
Now — I want that for you also…
That's why this program is specifically for men who are:
❌ Sick and tired of being sick and tired
❌ Will NO LONGER TOLERATE a lack of self-respect
❌ Refuse to continue living at a small level
❌ Will NOT spend another SECOND living in the weak-ass state known as VICTIMHOOD
✅ Committed to LEVELING UP
✅ Ready to put their self-respect back front and center on the map
✅ Dedicated to transforming into the man they know they could be
✅ Actually want to BE more
✅ Ready to burn their “comfortable” life down in exchange for a life of GREATNESS
✅ Realize that fitness is just a jumping off point
✅ Ready to go beyond fitness and excel in ALL of life
✅ Impact-driven (You were put here to do something great)
✅ Ready to axe their soft, weak and flabby former self in exchange for the MAN they’re committed to building
“Everybody’s got a past. The past does not equal the future unless you live there.”
– Tony Robbins
I don’t care where you’re at along that journey, whether you’re trying to figure out what the fuck it even means to be a man or if you’re the manliest man you know.
What I do require from those I work with is that they be committed.
This is the jumping off point…
If you can’t commit to something, stick with it even when it’s difficult then what gives you any indication you’re going to achieve the things you want to achieve or be the man you want to be?
This is a hallmark of men… We do hard things. That’s it. The End. Period. Full Stop.
That’s why I’m not sitting here trying to convince you to join the 100 day convenience and comfort program…
I’m not going to bullshit you like that.
Truthfully, this is a remarkably simple and easy program… and it’s that way because of the massive amount of thought, work and effort I’ve put into it so that it’s as easy to implement as possible.
But, I can’t lift those weights for you… nor would they have any value if I could or did.
I can’t have the moments of weakness for you when you’re just craving a bite of that cake… and it wouldn’t have any value if I could or did.
I can’t build you for you — that’s entirely up to you.
And… it all starts with a commitment. A single decision and the willingness whether you “feel” like it or not to follow that decision up with relentless and unwavering action and commitment.
That’s why I only work with the committed.
If that's not you, please exit this page and come back when you're serious...
But if you are committed and this sounds like you… Welcome brother.
We are happy to have you here.
What You Get When You Sign Up Today
Private Training App
Custom-tailored Iconic American Physique workouts delivered directly to your phone
Workout tracking and performance reports
Goals and Habits Stacking and Tracking
In-app messaging for direct support
Accountability (myself & lead trainer are able to see your workouts and macros)
Personalized Macronutrient Plan
Custom macro-nutrients tailored to your specific goals
Never guess on how much of what to eat
Proprietary nutritional guidelines
Cut through the confusion and noise with a simple, easy to follow approved foods list
Weekly Live Coaching Calls
Weekly Physique Certainty calls with Caelin
Q&A session at the end where you can get all your questions answered by Caelin
Learn from what other members are struggling with (you're not alone and on a team with shared values unlike most gyms)
Re-Activate your Physique Certainty weekly
Private Community Access
Connect with others on a similar journey of growth
Support and connection from other members
Be a part of something larger than yourself and help coach other members as you gain mastery
Share Wins with other like-minded men
Form lasting relationships
There's More...
But First Let Me Reverse Any Risk...
When you sign up for the Iconic American Physique transformation program, I’m going to give you a Texas sized guarantee as I’m currently writing this in Dallas, TX.
MY (SOMEWHAT) FAMOUS TEXAS RATTLE SNAKE GUARANTEE
If, after 6 weeks, you wouldn’t hop into a pit of Texas rattle snakes to continue with this program and community, I’ll happily refund you every single penny — no questions asked.**
In short — if you ain’t happy, I ain’t happy.
Real talk though — this program is for those who are coachable, committed to transformation and are all in. If that’s not you, no hard feelings. I appreciate you having honesty and integrity with both me and yourself.
To go one step further — I’m so confident in this program and what I’m delivering that even if you get to the end of the commitment period and feel like you didn’t receive the level of service and value that was equal or superior to the investment you put in financially — I’ll write you a refund check myself.
All I ask for this guarantee is that you show up and attend at least 25% (1/4) of the coaching Q&A zoom sessions and give me a sincerely written email that you genuinely put in the effort.
Look, I win when you win and if you don’t feel like it’s a win, then the best I can do is ensure you leave with a win and I leave with a learn. Fair enough?
Best case scenario, I change your life; worst case, you got access to awesome workouts and kick-ass community for free. You have no risk.
** should you request a refund, we will issue it immediately as per our agreement. After the refund is complete, we may send you a questionnaire for any feedback you may wish to give so that we can do better next time. You are under no obligation to fill it out, return it or any other matter. If you do so, it would mean a lot to us. We’re trying to grow, get better and can only do that by learning from what’s not working.
Brother, I'm Not Done
There's More...
When you make a DECISION and COMMIT today I want to give you several bonuses to help ensure this experience is as powerful and transformational as possible…
FREE BONUS #1
How To Grocery Shop For Healthy Food For Less Than Your Current Grocery Bill
This short training covers:
How I spend less than 30 minutes per week in the grocery store and you can too.
How to avoid all the processed junk, go straight for the nutrient dense foods and simplify your life.
How you can spend as much or as little as you’d like with this way of eating.
Why variety often leads to less satisfaction and how you can double-down on winners and cut the losers.
Delivered via PDF & video
FREE BONUS #2
How To Eat While Traveling
This short training addresses one of the biggest pitfalls men struggle with which is how to handle their food game while traveling. Topics included…
The airport dilemma — how to nail your macros even when inconvenient.
Destination Dread — How to acquire the right foods once you get to your destination
Hidden things to watch out for that may be sneaking into your food and causing bodily distress.
Delivered via PDF & video
FREE BONUS #3
Moments Of Weakness Framework
You’re going to have them. It’s the nature of any transformation where you’ll look back towards your old identity and think “that wasn’t so bad…”
The worst time to handle a moment of weakness is in a moment of weakness... Instead, get empowered and equipped to handle those moments of weakness before they ever occur so you’re unwavering in your goal and commitment to transformation.
The ONE question I’ve used to to reorient myself in moments of weakness.
How I am able to walk in and back out of a restaurant that doesn’t bring me closer to my goals.
The hidden leverage factor that’s around you nearly all the time.
How you’re constantly reorienting to Having-It-All and the value behind having a powerful SYSTEM to handle adversity.
Delivered via PDF & video
Caelin... have you lost your mind?
Why are you giving away so much free shit?
Simple.
Because I want this to be the best program you've ever enrolled in and a total slam-dunk for both of us.
I want to provide so much value that you tell all your friends about it and will continue to buy any and everything I offer in the future because you know and trust that I’ll deliver…
In short — I want to create raving fans that can’t help but to evangelize my programs because I changed your life so much. After all, you’re basically a walking billboard of transformation by going through the fitness program
At this point, there's a TON of value in this program already… But, I’d be remiss if I didn’t deliver on helping you create the identity-level transformation I promised…
So against by better judgement, I’m going to just give the farm away…
Free Bonus #10,876…
Just Kidding But These Things Are Stacking Up Aren’t They?
Beyond Fitness — Advanced Mentality Stack
– The God-Stack Goal Stack –
A guided presentation and PDF workbook to take you through my powerful values-and-being based goal setting process.
This alone could go for what I’m selling this program for.
Clarity is power and once you begin the process stacking powerful goals with clarity, you’ll tap into an unbelievably more powerful version of yourself.
Delivered via PDF & video
– The KOMPASS Code –
A guided presentation and PDF on the 8 Pillars of Power from my book turned into an easy to remember mnemonic to dominate and win each and every day.
Whenever my life isn’t working how I know I’d like it to, I can always trace it back to one of these core areas. Then, I simply do the work to elevate myself in that area and every part of my life transforms as a result.
If you’ve read my book, you know how powerful these are…
Implement just one at a high level and your life will MASSIVELY transform… Just watch.
Delivered via PDF & video
– Breakthrough Beliefs Stack –
Presentation and PDF guiding you through the process of developing an empowering beliefs stack.
All of the most successful people in the world have something in common. They operate from Powerful and Empowering beliefs…
This will take you through the process of going over some of my favorite beliefs to stack then put you on the path to developing your own powerful beliefs-stack.
This is wickedly powerful stuff…
Delivered via PDF & video
– Identity Shifts –
The process of shifting your identity from one thing to another is at the very core of who you are. When you understand this then weaponize and implement it, you can get massive changes in rapid time.
This may be the single thing that tips you over the edge from being the type of guy who doesn’t get the respect he’s after, having the life he desires to being the type of guy that everyone goes to, that people look to for leadership and as a paragon of what a man most should be.
Delivered via PDF & video
– Neural Associations & Anchoring –
You’ve been anchoring Neural Associations since birth and developing a complex web of wiring about what the world means.
Oftentimes, we get confused that what we’ve accepted as the meaning of something is simply our interpretation of that at some point in time. Simply a decision that’s turned into a belief that’s hardwired in.
The process of Neural Association & Anchoring helps peel back and demystify these concepts and also allow you to pick new, more empowering meanings for your life so you can radically alter your reality at break-neck pace.
Delivered via PDF & video
– Leveraging The Power of Threshold –
Threshold is what gets most over the line.
It’s that process when you says — That’s it. No more. I’ve had it. I will not tolerate this any longer…
However, then so many of us tend to slide back into our old ways rather than seeing ourselves entirely through the process of transformation.
This training shows you how to leverage The Power of Threshold to push through until completion so you don’t stop mid-way and then tolerate mediocre or sub-par results.
Delivered via PDF & video
I could easily sell this as a stand-alone course for over $2,000…
But like I said… I’m giving the farm away…
When You Sign Up Today, You Get All This…
ABSOLUTELY FREE!!!
Okay, Last Thing...
Sign Up Today And I’ll Also Include:
Mini-Workout Shred Stack
A PDF of mini-workouts I’ve personally used to accelerate or maintain results for maximum output with minimum input.
Multiple tiny workouts throughout the day are remarkably effective for accelerating your results.
Or, if you’re crunched on time, for maintaining the results you’ve worked so hard for.
Results don’t have to be complicated.
Fitness Equipment List
These are some of my favorite pieces of equipment from shoes or shorts to resistance bands. Save yourself the time and research and just grab one of these.
Stretch Guide Program
Feel great and enhance your overall performance and sense of well-being with this custom stretch guide to keep you nimble and operating at peak physical capacity.
Brother, I'm trying to make this a no-brainer...
Here's A Quick ReCap Of Exactly What You're Getting When You Sign Up Today...
Access To My Private Training App
Custom Nutrition (macros + dietary guidelines)
Weekly Live Physique Certainty Coaching Calls With Caelin
Access To My Private Community (connect, share W's, build relationships, level up)
FREE BONUS STACK
How To Grocery Shop For Healthy Food For Less Than Your Current Grocery Bill
How To Eat While Traveling
Moments Of Weakness Framework
Beyond Fitness — Advanced Mentality Stack
The God-Stack Goal Stack
The KOMPASS Code
Breakthrough Beliefs Stack
Identity Shifts
Neural Associations & Anchoring
Leveraging The Power of Threshold
Mini-Workout Shred Stack
My Personal Fitness Equipment List
Stretch Guide Program
All Backed By My (Somewhat) Famous Texas Rattle Snake Guarantee
(Hard To Get Better Than This)
Brother, If you’ve made it this far, do yourself a favor and GET OFF THE FUCKING FENCE...
Seriously, whether you commit to this program or another one, please, just get the help you need and commit to the transformation you know is possible.
Here's The Deal...
I’m not going to sit here and tell you that everyone else out there is wrong or go over all the reasons I believe this program is superior.
Truthfully, simply doing SOMETHING for nearly anyone is better than the NOTHING they were doing before.
For most, it’s not the diets or workouts or programs where they fail.
It’s the mental game…
It’s the framing and contextualization…
As I said earlier… The hallmark of men is that we do hard things…
We face adversity…
We stair into the abyss and do not flinch at what stares back…
We face uncertainty with calm, determined serenity
And we do this because we TRAIN during peaceful times for the HARD times that are CERTAIN to arise…
And this extends far BEYOND fitness…
This extends into the very core of your character and being…
This is the age-old question of how you will react, not during times of convenience but instead in times of INCONVENIENCE…
Will you have developed yourself so that you have the poise and collection to handle yourself admirably when someone test your patience?
What about when your partner or spouse test a boundary?
Will you be that guy that loses his temper and explodes?
Perhaps the guy that bottles it inside, seething in your cowardice, afraid to say something…
Or the Man who leads by example…
That is assertive yet kind…
Bold yet tender…
Pays the price for what he wants, rather than allowing what he wants to become the sacrifice.
Brother,
What’s certain is that nearly anything works some of the time and almost nothing works all of the time…
I’ve put this program together to help men who are just like you…
And truthfully, if you're anything like who I used to be…
I needed help.
I needed guidance.
Not someone telling me what a “real man” is or how to be just like them…
But someone who simply had it as their mission to help empower me to discover the things that I most wanted, then gave me the tools to go after that in the most empowered way possible.
Here’s a quote from best-selling author of Atomic Habits, James Clear:
"My approach is to empower, not to prescribe. I'm not interested in telling you which habits you should build or which choices you should make. You know what works for your life and circumstances better than I ever could. Instead, I want to equip and empower you with ideas and strategies so you can make your own choices and do the things you want to do. I'll give you the hammer, you decide where to drive the nail.”
This sums up how I aim to coach, lead, and empower all those who choose to commit in this program with me.
There are plenty of coaches online who are simply trying to create 10,000 little versions of themselves…
Telling everyone how they should think.
How they should want exactly the same things as they do.
How they should have the exact same goals.
If you want that… Please, go seek them out.
I don't like to be should all over or to do that to others.
But for all that is good and right in the world... just get off the fucking fence…
If instead, you’d prefer to join a program where I’ve done my absolute best to cut through the noise and BS, to deliver the most high-value resources to you so that you can Build Your Body and Be The Man then this program is for you…
YOU CAN HAVE REASONS... OR RESULTS.
Here’s the thing — you can have reasons to not sign up (I’ll detail a few below) or you can have results.
Let me ask you — do you look at other men that aren’t where they could be physically, mentally, with their relationships, whatever it may be and think to yourself…
Well, they probably have a lot going on…
It’s okay that they can’t afford to take care of their family the way they’d like because they’re just stressed…
It’s okay that he’s not the leader in his business he could be because he can’t help eating things that make him sick, weak, overweight, fatigued and diseased…
HELL NO!
Have you ever noticed that the lives of those with the biggest VICTIM mentality have ALL REASONS and NO RESULTS?
And those with the most RESULTS in life have the least victim mentality and instead one of responsibility and personal agency…
Truth moment — nobody gives a damn about your reasons.
They may be entirely valid.
I won’t deny that.
You may have been handed some rough cards through no fault of your own… But you still have to take responsibility for that and do the best you’re capable of.
And you’re capable of more than you know… furthermore, you’re capable of increasing your capacity for what you’re capable of… if you’ll commit and actually BECOME better.
Let me ask you — what will the conversation look like at your funeral one day?
Will people gather around and say… Poor (your name). He had a hard life. He just couldn’t catch a break from one thing to the next. At least he’s in a better place now where he’s no longer suffering…
Will they list out all the reasons that you never became the man you were capable of?
Or
Will people gather around and say… (your name) was THE example of a life well-lived. He rose to the challenges, persevered in times where others would have quit and set the standard for his legacy…
My friend, will they talk about the PEASANT you were or the KING you rose to be?
Look, I firmly believe pain is a certainty… Suffering is optional.
And it’s all in your perspective… All in how you choose to frame and contextualize your life.
Here are a few of the REASONS I hear about why men are hesitant to join this program.
I’m worried I won’t actually get the result I want.
That’s why I have a guarantee… Also, if you don’t do something, you’re GUARANTEED to keep getting what you’ve always got.
I don’t have time.
Truthfully, if you don’t have time then you need this program the most. How is it that some of the world’s most productive people still find time for their health? They have 24 hours a day just like you… Time isn’t your issue… It’s priorities…
I’m not sure I can maintain a diet.
Bro — You’ve been cheating for your whole F’ing life. If you can’t maintain a 100 day commitment then that’s all the more reason to do it.
It will be too hard.
What does that even mean? You mean harder than the alternative of not feeling like you’re living up to your potential, of not being the man you could be? There is a price either way. As the saying goes, if you think being healthy is expensive… try being sick.
You don’t get to NOT choose…
Here’s a quote from Jordan Peterson on this…
“You’re going to pay a price for every bloody thing you do and everything you don’t do. You don’t get to choose to not pay a price. You get to choose which poison you’re going to take.”
It’s too expensive or I can’t afford it.
Let me ask you — if this program gets you the results you’re after, how much would that actually be worth to you? Because for most, it’s a hell of a lot more than I’m charging.
When people pay, they pay attention.
I’ve personally always found for myself that when the price stings a little I end up getting a far superior results because I’m INVESTED. I’m COMMITTED.
And that’s what it ultimately takes.
Like I said before… You can have REASONS… Or RESULTS…
What’s it going to be for you?
“Can you imagine yourself in 10 years if, instead of avoiding the things you know you should do, you actually did them every single day? That’s powerful.”
— Jordan Peterson
ONE FINAL NOTE
If not now, then when?
Look, I’ve done my best to be straight with you here.
You and I both know there are a thousand things coming at you each and every day.
We both know you put off things you “should” do all the time also…
I’m not here to tell you that you “should” do this at all.
But — if you know this is something you MUST do… that can’t be put off any longer… that you’re no longer going to tolerate being that version of yourself…
Then, it’s time to make a fucking DECISION.
We both know if that doesn’t happen right here, right now… it could easily be another year or 5 years down the road that you look back on this moment and wonder what your life would have looked like if you had made the decision to commit this day…
What will your life be characterized by?
Will it be REMARKABLE, as in worthy of remark?
Or will it be UNREMARKABLE, as in unworthy of remark?
Keep doing what you’ve always done and you’ll keep getting what you’ve always got.
Brother,
I believe in you.
I believe in your potential, in your capacity to develop yourself, to transform into the man we both know you’re capable of.
I believe in this so strongly because I’ve been through it in my own life.
And I know that on the other side there is a far more strong, capable, competent, influential and powerful man just waiting to emerge.
Make the decision and let’s get you some RESULTS… fair enough?
“What a disgrace it is for a man to grow old without seeing the beauty and strength of which his body is capable.”
– Socrates